Decisions are made with data. Get with the program. Or better yet, use our program.
Business owners have a finger on the financial pulse. And so do we.
Experience meets innovation. We know what works and we test everything else.
Extra Strength works with a limited number of businesses to keep quality high.
Fast, efficient and highly effective data analysis leads to successful marketing campaigns.
Website marketing (eg. Google Ads & SEO) can be directly and accurately attributed to website leads via phone calls or form enquiries. Using data science, the successful acquisition of a new client / customer is reverse engineered. It sounds fancy but it's actually a common sense approach and one that we are happy to show you.
The Extra Strength methodology doesn't use cheap marketing tricks. We use historical data from hundreds or clients to determine your probabilities for success and your lowest possible cost per sale. Our approach is ideal for businesses that want to increase their existing market share percentage, as opposed to new businesses that want to create a new market.
Extra Strength was founded by Dion Lovrecich, the award winning head of SEO and Google Ads at EngineRoom. Our mission is to make a noticeable impact and create a surge in leads / sales, as opposed to chug-along digital marketing that barely affects the businesses' bottom line. We use campaign data that has worked time and time again. It's predictable, measurable and it means we won't waste your marketing dollars.
Note: We work with a strictly limited number of clients to ensure quality control is maintained by key stakeholders.
Technical SEO is abiding by the 200+ ranking factors known to impact search results, but doing it according to the best possible user experience.
Designing with SEO front of mind is essential, that's why we offer services for design by SEO experts who know both disciplines at the highest level.
We build genuine partnerships with industry professionals and organisations that want to promote your business and are proud to link back to your site.
Google Ads are a great way to generate leads especially when the account is in the hands of a local expert. The difference is in the quality and cost of the leads.
LinkedIn ads are poorly understood by a lot of digital maketing agencies. The targeting options are sophisticated and require years of experience to optimise.
We offer low cost and high end development options for website development, especially for Webflow, Shopify and Wordpress sites.
Sure, why not? Unless you're located a long way from Geelong (or even Melbourne) then we're more than happy to visit your office, especially if the location helps us understand your marketing requirements.
We have more than 20 specialists in the team covering our core services which are SEO, pay-per-click advertising, website design and development. We have senior experts based in Australia and lower cost overseas specialists that have been working with us for more than 5 years and have proven themselves to be very high quality. We try to strike a nice balance between professionals located in Australia and mid-level overseas experts who help to keep your costs (and ours) as low as possible. It's just smart business. There's no sense in paying other agencies high-end rates for rudimentary tasks that take a lot of time and will be virtually identical in terms of the end result.
Zero contracts. Our clients work with us because they want to, because they increase revenue and profits from our marketing. Not because of some fine-print contact that spineless lawyers contructed to lock them in.
Yeah for sure, we're happy to meet in person and talk about win-win scenarios. That's the basic criteria for all Extra Strength marketing clients. We're not a charity, we like to make money too. The difference is that we make sure that our clients profit from each sale that we generate, taking our costs into account. Unlike many agencies, we consider our service fees to be part of the 'cost per acquisition' formula, so it's essential that your profit margin is maintained (or improved) with our costs included. That's the type of analysis we like to do at our in-person meetings.