Google Ads

Google Ads for Home Automation Services: Promoting Smart Home Solutions

Danielle Henderson
May 10, 2024

Selecting the right keywords for Google Ads is like picking the finest truffles out of a forest floor. Not every mushroom makes it into the basket, and with Google’s bidding system, you don’t want to pay through the nose for keywords that won’t yield those juicy conversions.

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Google Ads

Google Ads for Home Staging Services: Reaching Real Estate Agents

Dion Lovrecich
May 10, 2024

Trying to reach real estate agents through Google Ads for your home staging services without effective keywords is like trying to stage a house with plastic furniture.

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Google Ads

Google Ads for Videographers: Reaching Wedding Clients

Simone Robinson
May 10, 2024

Choosing effective keywords for wedding videographers in Google Ads is much like editing the final cut of a wedding video—you need precision, creativity, and a strategic eye to achieve that perfect, tear-jerking result.

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Google Ads

Google Ads for Travel Agencies: Reaching Potential Travellers

Steve Murray
May 10, 2024

The strategy behind successful PPC (Pay-Per-Click) campaigns on Google Ads isn’t simply about splashing cash on high-volume keywords.

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Google Ads

Google Ads for Cycling Tour Companies: Reaching Adventure Enthusiasts

Steve Murray
May 8, 2024

Google Ads is like a high-stakes poker game for cycling tour companies, except instead of cards, you've got keywords, and the dealer (Google) knows everyone's hand.

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Ads

Google Ads for Car Wash Services: Attracting Car Owners

Dion Lovrecich
May 7, 2024

Think getting car owners to your car wash is just about splashing some soap around? Think again.

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Google Ads

Google Ads for Cosmetic Surgeons: Attracting Patients

Simone Robinson
May 7, 2024

When you're a cosmetic surgeon aiming to lift your patient numbers and make your practice shine like a polished cheekbone, Google Ads keywords are where the magic happens. But just like a perfectly balanced facelift, identifying the right keywords requires precision, patience, and a bit of expert flair.

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Google Ads

Google Ads for Wedding Planners: Attracting Engaged Couples

Steve Murray
May 7, 2024

Keywords are the heart and soul of Google Ads, especially for wedding planners aiming to capture the attention of loved-up couples ready to tie the knot. But with thousands of searches and competitors vying for attention, it's not enough to just throw a generic "wedding planner" keyword into the mix and hope for the best.

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Google Ads

Google Ads for Antique Dealers: Attracting Collectors

Steve Murray
May 6, 2024

When it comes to Google Ads for antique dealers, it's less about chasing clicks and more about whispering sweet nothings into the algorithm's ear. There's no room for a sledgehammer approach here, not with collectors who can spot a reproduction Chippendale from a kilometre away.

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Google Ads

Google Ads for Boat Manufacturers: Promoting New Boats

Steve Murray
May 5, 2024

A boat without a sturdy hull is like a campaign without ad extensions: it might float, but it won’t win any races.

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Design

Designing Websites for Augmented Reality Devices

Danielle Henderson
May 4, 2024

Augmented Reality (AR) isn't just a party trick for your smartphone; it's revolutionising how we interact with web content on AR devices.

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Design

Designing Websites with a Focus on User Mental Health

Simone Robinson
May 4, 2024

Who knew that your late-night scrolling could be more than just a bad habit? It turns out, the way websites are designed can significantly impact your mental health.

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Design

How to Incorporate User Feedback into Website Redesigns

Steve Murray
May 4, 2024

Diving into the nitty-gritty of user feedback collection, surveys and questionnaires stand out as both a goldmine and a potential minefield. The key to unlocking their value lies in crafting them with precision and a touch of psychological insight.

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Design

Developing Sustainable Websites: Techniques and Tools

Danielle Henderson
May 4, 2024

When one thinks of website development, the image of a digital construction site rarely springs to mind—yet, here we are, talking about reducing virtual carbon footprints. It’s not about planting trees in your code (though wouldn’t that be something?), but about integrating eco-friendly practices that could make even the staunchest tree-hugger nod in approval.

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